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Art Direction Strategy UI/UX Web Design

Sophie The Giraffe

A unique toy Made from 100% natural rubber and still “traditionally” produced for more than 50 years, Sophie la girafe is Baby’s first toy stimulating each of his senses.

Task

Redesign digital presence across multiple platform.

  • Strategy

    UI/UX, Design Direction

  • Design

    UI/UX Design, Art Direction, Web Design

  • Client

    Sophie la girafe®

Open Project
My Approach

Minimal Flow, Fast Engagement

This is a fun site to work with. My focus was to establish a site that converts consumers to buyers with minimal actions and without sacrificing the information.

Approach

Convert Through Ease of Use

A site that is thoughtfully crafted based on consumer research. While focusing on the belief-led idea of conversion, I want to make a site that is uncluttered and product-centric.

Open for new projects!

Let's Make Things better.

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